John Smithsonness utility. From Nairobi to Mombasa, Kisumu to Eldoret, reliable internet is now directly tied to income generation and business survival.
The expansion of fibre networks under the government’s National Optic Fibre Backbone Infrastructure (NOFBI) has significantly improved broadband reach across counties. This backbone infrastructure has allowed private ISPs to extend affordable high-speed internet to businesses and households.
Today, a boutique in Mombasa can:
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Sell via Instagram and TikTok
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Accept payments through mobile money
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Run WhatsApp Business customer support
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Manage inventory using cloud software
Without stable internet, none of this is possible.
Internet connectivity has reduced business operating costs, improved marketing reach, and opened access to global markets. For many SMEs, internet is no longer an expense — it is revenue infrastructure.